K-12 Education Software Consulting Project

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Est. Duration
8days
Work Remotely
Work from your own location. No travel is required to apply to this project.
Schedule Expectations
Expert can manage their own schedule
Communication Expectations
(None Provided)

Project Overview

1 to 8 years professional experience
Corporate Strategy & Development - Strategy Development
Market sizing and go-to-market analysis for the U.S. K-12 Education STEM Software. Client is launching a desktop software product that caters to 10-15 year old students interested in learning science, math, comp sci/STEM subjects. We need an estimate of the addressable market and the go-to-market (channel) options.

Final required deliverable is a PPT containing:
1) Size of the K-12 pop. - # of schools by public/private/chartered, student pop. at each grade level, science/math/STEM course enrollment by state - student age 10-16 years
2) market spend - how much do schools spend & what's in the typical annual "budget" of a school, district and state
3) route to market (channels): how do schools buy educ. software & who are the decision makers, influencers, buyers
4) buyer cycle - the educ. software buying/procurement process
5) illustration/example of a typical educ. software channel-to-student flow/recent case
6) go to market recommendations based on recent examples
Additional Notes
Specific sector experience in K-12 Education market consulting
Preferred Skills and Certifications
Functional
Strategy Development

About The Client

Top Skills Hiring For
Strategy Development Marketing Strategy

$5.4K
Total Spent
11 years
Time On Graphite
1
Hiring Managers
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