Functional Skills

Business Analysis
Business Development
Business Operations
Change Management / Org Design
Commercial Strategy
Corporate Finance
Customer Analytics
Customer Segmentation
Data Analysis
Data Strategy
Market Research
Operational Transformation
Portfolio Optimization
Strategic Planning
Digital Transformation

Software Skills

Scheme
Go

Sector Experience

Financial Services
Healthcare
Industrials
Media & Entertainment
Technology

Languages

Spanish

Countries Worked In

CL CN MY MX MN OM TR AE

Notable Clients

Bain & Co
Michelin Group
Shell

Bulge Bracket Investment Banks
Fortune 500

Experience

Ratio Decidendi Consulting Management Consulting
Principal
3/2015 - Present
• Originated and delivered core strategy consulting offering with projects across private equity, healthcare and the tech sector. I had leadership positions in 60+ engagements including growth strategy, CDDs, PMI and transformation projects. Selected client engagements include:
● • M&A Advisory (for Omani Investment Authority) – Supported the VC arm on multiple investment evaluations, including valuation analysis, deal structuring, and post-acquisition integration planning
● • Commercial Due Diligence (Client undisclosed) – Part of the team delivering a CDD on a health tech acquisition. Conducted market expert interviews, customer segmentation, and sales data analysis to inform the client's investment decision.
● • Customer Insights (for Experian) – Led a voice-of-customer initiative including survey design and 20+ B2B client interviews, producing actionable recommendations for product and strategy teams
● • SaaS Growth Strategy (for Michelin) – Worked with an acquired SaaS company to shape its growth strategy. Led stakeholder workshops and coordinated delivery of a strategic roadmap
● • Go-to-Market (for Shell) – Supported the development of a go-to-market plan for a new decarbonisation platform, aligning internal stakeholders and shaping external engagement strategy.

World Fuel Services Corporate Strategy & Development
Project Manager – Government, Industrials and Logistics
3/2013 - 3/2015
• World Fuel Services is a multinational oil trading house
• Key strategic role in internal transformation project. Responsibilities including the research and strategic positioning, marketing campaign, liaising with local governments for regulatory approval and internal stakeholder management

World Fuel Services Research
EMEA Research & Strategy Manager
10/2012 - 2/2013
• I was responsible for line managing a team of analysts and supporting the Business Development team on overarching strategy and CDD for acquisitions
● Datamonitor

Intelligentsia Management Consulting
Consultant
3/2011 - 12/2011
• Worked in the Global Financial Services team largely covering emerging markets. Produced syndicated research and advised our clients on strategy and market movement
● Intelligentsia Consultant (March 2011- December 2011)
• Intelligentsia is a management consultancy advising leading businesses and institutions on how to be more competitive.

Global Business Reports Research
Project Director
2/2010 - 3/2011
• Role focused on producing sectorial reports within emerging markets. This involved living in places such as China, Mexico and Mongolia for the duration of the project (2 -6 months) gathering information via interviewing key opinion makers and leaders within the country.

Barclays Capital Corporate Strategy & Development
Analyst
9/2007 - 9/2008
Executive – Sept 2008- Jan 2009
• As below with more responsibilities due to promotion.
● Analyst - Sept 2007- Sept 2008
• I was on the management training scheme at Barclays Investment Bank rotating across a number of business areas including commodities, legal/compliance, emerging markets and structured products