Led enterprise-level sales enablement strategy for Boston Scientific's Cardiology division, with a focus on the Electrophysiology business, driving field readiness and commercial effectiveness across multiple product portfolios. Align closely with Sales, Marketing, Sales Training, Clinical, and Commercial Operations to deliver scalable enablement programs and high-impact field tools.
• Led end-to-end enablement for major product launches including FARAPULSE, FARAVIEW, POLARx and supported launch of WATCHMAN FLX Pro and TruSteer—accelerating adoption and improving rep confidence in complex cardiology sales environments.
• Developed and maintained comprehensive field tools including sales playbooks, sales plays, rep-focused podcasts, and SharePoint content hubs, enhancing content accessibility and consistency.
• Orchestrated cross-functional collaboration to optimize content delivery workflows, KPI analytics, Salesforce processes, and reporting dashboards, reducing time-to-field and improving rep efficiency.
• Produced and facilitated large-scale enablement events, including national sales meetings, sales summits, and product launch advisory boards with measurable business impact and field engagement.
• Served on the core team for merging WATCHMAN and Electrophysiology salesforces, leading sales effectiveness initiatives and driving change management strategies to ensure a seamless transition and consistent field performance.

Led sales enablement and operations strategy to improve field productivity, standardize sales processes, and enhanced rep competency. Collaborated with Sales Leadership, Marketing, and cross-functional partners to implement scalable training programs, refine sales workflows, and align go-to-market messaging.
• Spearheaded implementation of a modern sales enablement platform, improving content delivery and increasing sales rep engagement by 40%.
• Designed and launched a lead management framework and optimized Salesforce CRM workflows, enabling accurate pipeline tracking and improved reporting visibility.
• Developed and deployed a new hire onboarding curriculum and ongoing education via a cloud-based LMS platform, streamlining training delivery.
• Fully integrated Salesforce with the enablement platform to centralize sales assets and ensure seamless access for the field.
• Established a sales methodology and competency model to support consistent rep coaching and performance development.
• Built customized KPI dashboards and reporting systems to deliver actionable insights for sales leadership and training effectiveness evaluations. 2

Led sales efforts across Southeast Texas and Southern Louisiana, specializing in advanced wound care solutions for hospitals and LTACs. Served as both a top-performing sales rep and field trainer, supporting territory expansion, rep development, and cross-functional clinical integration.
• Managed complex, multi-hospital territory with direct sales responsibility across diverse call points including Regional IDNs, Hospital Supply Chain, C-Suite, Wound Care Clinicians, OR, ED, ICU, Med-Surg, and Therapy departments.
• Conducted high-impact product trials, clinical evaluations, and system-level sales presentations to accelerate deal velocity and secure formulary adoption.
• Educated clinical staff on proper product utilization to ensure optimal outcomes and long-term customer retention.
• Mentored new and underperforming reps through ride-alongs, classroom training, and 1:1 sales coaching to elevate field performance and consistency.
• Elevated an underperforming territory to #2 national ranking through strategic 20+% YOY growth and consistent quota achievement.
• Converted business system-wide in 3 Regional IDNs.
• Selected to join pilot team for a company-wide sales enablement platform rollout; played a key role in platform adoption and peer training.

Designed and executed comprehensive sales training programs aligned with strategic sales and marketing goals, improving rep performance and customer engagement.
• Identified training needs through analysis of sales metrics, executive input, and field feedback; developed action plans to address performance gaps.
• Implemented and managed CRM and LMS platforms to standardize workflows, reinforce clinical messaging, and streamline onboarding and continuing education.
• Collaborated with field sales teams to support deal progression through sales coaching, messaging alignment, and customized content.

Led the design and implementation of national training programs, sales enablement tools, and commercial operations processes. Partnered with executive leadership to align training with revenue strategy, introduce new technologies, and drive sales performance through scalable enablement solutions.
• Developed a training program that increased close rates from 17% to 59% within one year.
• Built and managed a national team of field sales trainers.
• Launched the company's first online training platform for scalable rep development.
• Introduced a tech stack for live analytics, sales evaluations, and collaborative workflows.
• Collaborated cross-functionally with divisional VPs to standardize sales processes nationwide.
• Executed enablement and readiness plans supporting product launch strategies.

Launched a comprehensive marketing and outreach strategy in a brand-new territory, building a robust physician referral network from the ground up.
• Successfully grew the Houston market from $0 to $2 million in revenue in the first year.
• Created proposal templates adopted across the national sales team for use in strategic account development.
• Liaison between clients / internal product teams to influence product enhancements based on field feedback.

Happy Baby, Medaesthetics Plus, MRI Central, Glazer’s Distributors, Jake’s Finer Foods, ADV Films

Held progressive sales and business development positions across healthcare, aesthetics, and consumer goods industries. In these roles, built foundational expertise in strategic territory growth, account management, product marketing, and team collaboration.
• Introduced new products to market and built lasting B2B client relationships
• Led territory expansion initiatives, sales campaigns, and channel marketing strategies that contributed to year-over-year growth.
• Delivered product education, managed promotional programs, and supported cross-functional alignment between sales, marketing, and customer service teams.
• Recognized for exceeding performance targets and establishing repeat client pipelines in highly competitive markets.