Functional Skills
Account-Based Marketing (ABM)
Business Process Outsourcing
Communications
Customer Relationship Management
Digital Marketing / Advertising
Digital Transformation
E-commerce Implementation
Finance Transformation
Leadership Development
Marketing Analytics
Marketing Strategy
Product Data Management
Project Management
Revenue Growth
Supply Chain Optimization
Software Skills
Miro
PowerBI
Shopify
Microsoft Office
Zapier
Python
Mixpanel
Jira
Machine Learning
Google Analytics
SQL
Salesforce
Google Sheets
Hubspot
Google Search Console
Certifications
Bing Ads Accredited Professional
CAPCertified Analytics Professional
CDMPCertified Digital Marketing Professional
CHDMCertified Hospitality Digital Marketer
CMCCertified Management Consultant
Google Ads Certification
MCMMobile Certified Marketer
PMPProject Management Professional
Salesforce Marketing Cloud Email Specialist
Salesforce Pardot Consultant
Sector Experience
Business Services
Healthcare
Manufacturing
Retail
Travel & Hospitality
Languages
English
Hindi
French
Italian
Case Study
Case Studies

AI-Driven Lead Generation Strategy for FinTech Startup
Financial Services
Digital Marketing / Advertising
Marketing Strategy
Marketing Analytics
Notable Clients
Deloitte
McKinsey & Company
Orient electric
Experience
Peak Growth Consultants Pvt Ltd
Management Consulting
Chief Marketing & Strategy Officer
8/2024 - Present
- Scaled consulting P&L to ~$2 m ARR in 8 months, closing PE, Fortune‑500 and government mandates across India & EMEA
- Munjoh Resorts: launched AI‑driven dynamic‑pricing & full‑funnel performance marketing → +$1.2 m bookings, 4.5× ROAS in 4 months.
Fintech Company (Dubai): architected Gen‑AI lead‑gen engine and sales automations → 3× pipeline, CAC −27 %, run‑rate ARR +$0.8 m.
AgriTech (Australia): executed cross‑border D2C & marketplace launch (Shopify Plus, Amazon AU/US) → $1.8 m GMV in first 6 months.
- Munjoh Resorts: launched AI‑driven dynamic‑pricing & full‑funnel performance marketing → +$1.2 m bookings, 4.5× ROAS in 4 months.
Fintech Company (Dubai): architected Gen‑AI lead‑gen engine and sales automations → 3× pipeline, CAC −27 %, run‑rate ARR +$0.8 m.
AgriTech (Australia): executed cross‑border D2C & marketplace launch (Shopify Plus, Amazon AU/US) → $1.8 m GMV in first 6 months.
Bijak
Marketing
Assistant Vice President, Marketing & Growth
3/2024 - 9/2024
A leading platform focusing on agritech and e-commerce. Team Leadership: -
- Cultivated and built high-performance teams of 20+ professionals across multiple functions, delivering consistent growth.
- Growth Leadership: Directed omnichannel campaigns, enhancing app downloads (+40%) and CLV (+65%).
- Cultivated and built high-performance teams of 20+ professionals across multiple functions, delivering consistent growth.
- Growth Leadership: Directed omnichannel campaigns, enhancing app downloads (+40%) and CLV (+65%).
Orient Electric, CK Birla Group
Product Management / Strategy
Head of D2C (Digital Marketing, Growth & Business Lead
6/2022 - 3/2024
A leading consumer products company
- Accelerated category leadership, contributing to 40% YoY revenue growth in D2C & Ecomm channels & 10% incremental market share in key regions.
- Established D2C infrastructure, scaling ecommerce & quick commerce conversion rates by 40%. Enhanced customer lifetime value by 65% via personalized retention programs tied to brand loyalty campaigns.
- Launched omnichannel D2C ecosystem: Shopify Plus store, Amazon & Flipkart marketplaces; 70 k orders & NPS 48 in Year 1.
- Accelerated category leadership, contributing to 40% YoY revenue growth in D2C & Ecomm channels & 10% incremental market share in key regions.
- Established D2C infrastructure, scaling ecommerce & quick commerce conversion rates by 40%. Enhanced customer lifetime value by 65% via personalized retention programs tied to brand loyalty campaigns.
- Launched omnichannel D2C ecosystem: Shopify Plus store, Amazon & Flipkart marketplaces; 70 k orders & NPS 48 in Year 1.
EaseMyTrip Pvt Ltd.
Marketing
Senior Marketing Manager- Digital & Performance Marketing
11/2021 - 6/2022
Owned ~$12 m paid‑media budget; migrated stack to GA4 + SKAdNetwork, boosting attribution accuracy 20 %.
Optimised flight funnel CVR from 3.2 % → 4.7 % (+47 %) via CRO testing & dynamic‑pricing ML.
Delivered ~$26 m incremental revenue FY 23 with 1.9× blended ROAS.Graphite tags: Marketing & Sales | Data & Analytics | TravelTech | PE Exit Prep
Optimised flight funnel CVR from 3.2 % → 4.7 % (+47 %) via CRO testing & dynamic‑pricing ML.
Delivered ~$26 m incremental revenue FY 23 with 1.9× blended ROAS.Graphite tags: Marketing & Sales | Data & Analytics | TravelTech | PE Exit Prep
InspireOne Consultants
Management Consulting
Marketing Manager
10/2020 - 11/2021
A consultancy firm focused on enhancing business performance across APAC & Europe
DEFINED VALUES CONSULTANTS PVT. LTD.
Management Consulting
Digital Marketing Manager
8/2017 - 6/2020
Marketing consultancy supporting organizations in strategy and growth.