Functional Skills

Business Analysis
Business Intelligence
Business Operations
Business Planning
Financial Modeling
Forecasting / Projections
Pricing Strategy
Strategic Planning
Data Analysis
Data Visualization / Reports
Revenue Cycle Optimization
Customer Analytics
Customer Relationship Management
Performance Management
Business Analytics

Software Skills

SAP CRM
Salesforce
Google Analytics
Adobe Marketing Cloud
Alteryx
Tableau
Microsoft Excel
SAP S/4HANA
Snowflake
Shopify
Carta
Google Adwords
Salesforce Analytics Cloud
SQL

Sector Experience

Consumer Goods
Healthcare
Retail
Technology

Languages

English

Countries Worked In

BR NL SG US

Experience

LeftField Consulting Management Consulting
Principal Consultant
9/2023 - Present
• Advise early-stage and growth clients on strategic planning, pricing optimization, and customer analytics, to strengthen revenue growth and operational maturity.
• Built financial models and KPI dashboards that improved visibility and accelerated executive decision making
• Guide hyper-growth companies through capital efficiency strategies, improving investor confidence and supporting successful funding rounds

Alteryx Finance
Senior Director GTM Finance
4/2025 - 9/2025
• Built and managed comprehensive pipeline and bookings forecasting models, driving improved accuracy and confidence in revenue outlook
• Optimized resource allocation strategies to enhance efficiency and deliver measurable improvements in CAC, LTV, and overall sales yield.
• Led sales capacity planning and productivity analysis, ensuring alignment of headcount investments with growth objectives and ROI targets.
• Designed and governed global incentive compensation programs that aligned sales behaviors with strategic GTM priorities
• Developed and implemented KPI frameworks and executive dashboards, enabling data-driven performance management across GTM functions

Sip Tequila Data Science / Analytics
Vice President, Strategic Finance & Analytics
11/2021 - 9/2023
• Established the company's first strategic finance and analytics function for a $10M DTC spirits business
• Raised $5M in growth capital by building investor ready models and leading valuation, due diligence and funding strategies
• Designed and implemented a three-year forecasting framework that aligned financial planning with strategic growth objectives
• Optimized pricing and GTM strategies, achieving 15% sales growth and 10% margin improvement

Palo Alto Networks Finance
Senior Director, FP&A
8/2015 - 5/2021
• Created a framework to measure marketing ROI yielding a 20% improvement in pipeline creation and 10% conversion improvement
• Manage P&L for services organizations. Drove 10% margin improvements while growing revenue 20%.
• Developed framework to manage global discount rates across a portfolio of products to ensure ability to meet gross margin targets.
• Establish contribution margin framework to empower geography leaders to optimize for both topline and margin objectives.

Symantec Data Science / Analytics
Director, Business Analytics
1/2010 - 8/2015
• Identified key drivers of customer churn and advised retention strategies generating $50M in annual upside
• Optimized pricing strategy across acquisition and retention segments, generating $40M annual upside while maximizing customer lifetime value
• Designed customer segmentation strategies to direct marketing investment towards highest value customers
• Analyzed shopping behavior to identify funnel gaps, driving $20M incremental revenue through improved conversion rates

Symantec Finance
Sales Controller
9/2004 - 1/2010
• Built comprehensive forecasting models predicting $30M in weekly revenue by product, channel & country with 99% accuracy

Kaiser Permanente Finance
Sr Financial Analyst
9/2002 - 9/2004
Budget management, resource optimization

SAN JOSE MERCURY NEWS Finance
Finance Manager
12/1997 - 9/2002
Budget management, resource optimization