Functional Skills
Market Research
Primary Research
Customer Relationship Management
Business Development
Gene Therapy
Data Visualization / Reports
Supply Chain Integration
Operations Management
Forecasting / Projections
Business Intelligence
Sales Strategy
Sector Experience
Business Services
Fortune 500
Experience
Ipsos
Management Consulting
Principal, Healthcare Advisory
2/2023 - 4/2025
• Led a 2 to 3-person project team in business development and project delivery for 10+ forecasting and qualitative/quantitative market research projects, winning 2 new clients with a business value of $400K. Sample projects include:
• Led early commercial assessments and long-range patient-based forecasting for two pipeline drugs in rare diseases, conducted qualitative interviews with 30+ KOLs, presented forecast scenarios and results to client leadership to inform market sizing and positioning.
• Surveyed 600+ primary care physicians (PCPs), recruited and organized an Advisory Board with 8 neurologists and 2 PCPs for Alzheimer's Disease blood-based biomarker testing, drafted a poster for presentation at the Alzheimer's Association International Conference.
• Conducted 150+ Celiac Disease patient chart reviews with 50+ gastroenterologists, performed segmentation analysis to identify and inform target patient prioritization.
• Led early commercial assessments and long-range patient-based forecasting for two pipeline drugs in rare diseases, conducted qualitative interviews with 30+ KOLs, presented forecast scenarios and results to client leadership to inform market sizing and positioning.
• Surveyed 600+ primary care physicians (PCPs), recruited and organized an Advisory Board with 8 neurologists and 2 PCPs for Alzheimer's Disease blood-based biomarker testing, drafted a poster for presentation at the Alzheimer's Association International Conference.
• Conducted 150+ Celiac Disease patient chart reviews with 50+ gastroenterologists, performed segmentation analysis to identify and inform target patient prioritization.
BioMarin
Product Management / Strategy
Sr Manager, Global Commercial Planning & Analytics
2/2022 - 1/2023
• Led forecasting and analytics projects to support global commercialization of pipeline products in rare diseases. Sample projects include:
• Designed the analysis of patient-level claims data to uncover account-level insights, informing sales force optimization strategy for a pipeline gene therapy product.
• Led global long-range revenue forecasting for four pipeline products, leveraging BI/data visualization tool Tableau to deliver executive insights on revenue and patient projection.
• Directed cross-functional collaboration with internal stakeholders, and managed external vendors to enhance and build dynamic forecast models in Anaplan.
• Designed the analysis of patient-level claims data to uncover account-level insights, informing sales force optimization strategy for a pipeline gene therapy product.
• Led global long-range revenue forecasting for four pipeline products, leveraging BI/data visualization tool Tableau to deliver executive insights on revenue and patient projection.
• Directed cross-functional collaboration with internal stakeholders, and managed external vendors to enhance and build dynamic forecast models in Anaplan.
ALLAKOS
Product Management / Strategy
Sr Manager, Market Planning
1/2020 - 1/2022
• Led market research, analytics, and operations projects to support launch of a first-in-class biologic in a rare inflammatory gastrointestinal disease. Sample projects include:
• Developed market opportunity and patient journey and unmet needs assessments based on claims data and primary research studies, resulting in two peer-reviewed publications.
• Optimized field team deployment and HCP prioritization for 6 MSLs, including design of an algorithm to assign target index potential using patient claims and competitive sales data.
• Led development and management of a Customer Relation Management (CRM) system and reporting dashboards for field personnel and commercial leadership teams
• Developed market opportunity and patient journey and unmet needs assessments based on claims data and primary research studies, resulting in two peer-reviewed publications.
• Optimized field team deployment and HCP prioritization for 6 MSLs, including design of an algorithm to assign target index potential using patient claims and competitive sales data.
• Led development and management of a Customer Relation Management (CRM) system and reporting dashboards for field personnel and commercial leadership teams
IQVIA
Management Consulting
Consultant
10/2016 - 1/2020
• Managed 20+ global projects with a business value over $2.5M to provide market insights on market opportunity assessment, pricing and market access, and launch planning.