Functional Skills

Business Analysis
Business Development
Business Operations
Customer Experience
Customer Relationship Management
Customer Segmentation
Product Development
Product Strategy
Product Launch
Product Marketing
Project Management
Strategic Planning
User Experience Design (UX)
User Research

Software Skills

Data visualization
Artificial Intelligence
Machine Learning

Sector Experience

Financial Services
Healthcare
Media & Entertainment
Retail
Technology

Experience

Orchestry Product Management / Strategy
Senior Product Manager
3/2025 - 10/2025
Microsoft 365 workspace governance and lifecycle management platform
• Delivered a 0-to-1 License Management product, creating a new cost-governance category for M365 customers. Secured 15+ enterprise beta customers to validate product-market fit and define the foundation for a $2M+ ARR opportunity.
• Accelerated market entry into AI governance by prototyping and delivering a fully functional Copilot Readiness Dashboard. Leveraged AI coding tools to validate feasibility personally, reducing engineering R&D cycles from months to weeks.

Loopio Product Management / Strategy
Senior Product Manager
3/2023 - 9/2024
Response management software for automating enterprise RFPs, Security Questionnaires, and sales bids
• Deployed enterprise-grade Identity & Access Management (IAM), eliminating critical security friction to unblock $3M+ in F500 pipeline opportunities (including Verizon and SAP).
• Led the end-to-end delivery of a new Analytics suite following discovery with 40+ customers, increasing feature adoption from 18% to 42% and equipping Customer Success to secure $2M+ in at-risk renewals.

Hootsuite Product Management / Strategy
Senior Product Manager
1/2018 - 10/2022
Global social media management platform
• Core member of the team that built and launched Hootsuite Inbox, a 0→1 product that became the company's main customer-care solution. Led the end-to-end GTM strategy (from pricing to launch) driving triple-digit YoY growth and scaling it to 12% of ARR in 18 months
• Secured strategic API access through partnerships with Meta, TikTok, Twitter, and LinkedIn to deliver first-to-market features. Shipped 12+ integrations that increased platform stickiness, reducing enterprise churn.

Sympla Product Management / Strategy
Product Manager
1/2016 - 1/2018
Leading self-service ticketing platform and event marketplace in Latin America
• Partnered with founders to redefine the product vision, transforming the platform from B2B SaaS into a two-sided event marketplace. This strategic pivot accelerated ticket sales from $12M to $35M in just one year.
• Led a complete platform redesign for event organizers, increasing active organizers by 180%. Scaled infrastructure to support a record 12K simultaneous live events during peak load.