Functional Skills
Business Analysis
Business Development
Business Planning
Change Management / Org Design
Commercial Strategy
Content Strategy
Customer Experience
Data Analysis
Data Strategy
Market Research
Market Penetration
Operational Efficiency
Strategic Planning
Project Management
Go-to-market Strategy
Software Skills
Data visualization
PowerBI
Tableau
Sector Experience
Business Services
Financial Services
Media & Entertainment
Technology
Transportation & Logistics
Languages
English
Spanish
Portuguese
Russian
Countries Worked In
BR EE KE ESExperience
banco BV
Finance
Strategy & Innovation Senior Analyst
3/2021 - Present
5th largest Brazilian Private Bank
● Strategy & Innovation Senior Analyst (since mar/2021) - 1 year Reporting to the Research & Data Innovation Manager
● Leader of the Strategic Foresight & Future Studies squad
● Scanning and tracking of medium and long-term trends & Profit pools
● Assessment & Development of antifragile capabilities facing the future agenda with the Board
● Responsible for the development, governance, and analysis of the Bank's Innovation Metrics
● Production of executive materials for the Board, Executive Committee and Conference Presentations
● Strategy & Innovation Senior Analyst (since mar/2021) - 1 year Reporting to the Research & Data Innovation Manager
● Leader of the Strategic Foresight & Future Studies squad
● Scanning and tracking of medium and long-term trends & Profit pools
● Assessment & Development of antifragile capabilities facing the future agenda with the Board
● Responsible for the development, governance, and analysis of the Bank's Innovation Metrics
● Production of executive materials for the Board, Executive Committee and Conference Presentations
Harbour.space
Corporate Strategy & Development
Faculty Professor
7/2025 - Present
● As part of Harbour.Space's High-Tech Entrepreneurship program, I teach the "Market Validation and Research Lab" — a hands-on course designed to equip aspiring founders and business leaders with the skills to test, validate, and iterate business ideas in real market conditions.
● In this course, I guide students through a structured process of identifying customer problems, mapping competitive landscapes, and applying lean research techniques to gather actionable insights. We combine theory with experimentation, enabling students to design MVPs, run surveys and interviews, and build evidence-based go-to-market strategies.
● In this course, I guide students through a structured process of identifying customer problems, mapping competitive landscapes, and applying lean research techniques to gather actionable insights. We combine theory with experimentation, enabling students to design MVPs, run surveys and interviews, and build evidence-based go-to-market strategies.
Preply
Start-Up
Global Strategy & Planning Manager
6/2024 - 9/2025
Reporting to the Vice President of Customer Excellence
● Build and led the strategic planning cycles, setting up the first area's Business Plans to easily translate our impact into the company's top-level figures.
● Led the change management of the newly created customer excellence function, ensuring the leadership, and strategy changes wouldn't affect the teams deliveries and would ensure significant and smooth adoption.
● Build and led the strategic planning cycles, setting up the first area's Business Plans to easily translate our impact into the company's top-level figures.
● Led the change management of the newly created customer excellence function, ensuring the leadership, and strategy changes wouldn't affect the teams deliveries and would ensure significant and smooth adoption.
Bolt
Start-Up
Global Strategy Lead
1/2023 - 5/2024
pricing, managing stakeholders from over 20 areas and ensuring buy-in on the recommended strategic initiatives.
● In charge of the automation projects within CS to reduce the dependency on headcount, by being the business owner of our automated bot, and setting up business cases for additional AI tools.
BOLT Tallinn, Estonia Biggest ride-hailing company in EMEA and Africa, valued at $8.4bn and fastest growing tech company in Europe
● Global Strategy Lead (Jan/2023 to May/2024) - 1 year and 6 months Reporting to the Global Director of Finance in Ride-hailing
● Managing strategy for Bolt taxi vertical and for all the 40+ markets, including implementing the first Strategy Planning and OKRs systems, for the vertical and running strategy planning workshops for all bolt key regions.
● Building Long-term strategy for the company, locking-in the 5-year-plans for existing markets, expansion, and key opportunities for incremental growth (e.g M&A, stretched business cases, premium, expansion for secondary cities)
● Responsible for business modeling and development of global tools to support strategy in all levels, including e.g. market & opportunity sizing, driver's and riders unit economics.
● Responsible for supporting local and central teams in ad hoc analysis related to regulation, competitive intelligence, reclassification, Electric vehicles, vehicle availability, etc.
● Interim Global Expansion lead, responsible for Bolt ride-hailing expansion in Latam and African markets,
● In charge of the automation projects within CS to reduce the dependency on headcount, by being the business owner of our automated bot, and setting up business cases for additional AI tools.
BOLT Tallinn, Estonia Biggest ride-hailing company in EMEA and Africa, valued at $8.4bn and fastest growing tech company in Europe
● Global Strategy Lead (Jan/2023 to May/2024) - 1 year and 6 months Reporting to the Global Director of Finance in Ride-hailing
● Managing strategy for Bolt taxi vertical and for all the 40+ markets, including implementing the first Strategy Planning and OKRs systems, for the vertical and running strategy planning workshops for all bolt key regions.
● Building Long-term strategy for the company, locking-in the 5-year-plans for existing markets, expansion, and key opportunities for incremental growth (e.g M&A, stretched business cases, premium, expansion for secondary cities)
● Responsible for business modeling and development of global tools to support strategy in all levels, including e.g. market & opportunity sizing, driver's and riders unit economics.
● Responsible for supporting local and central teams in ad hoc analysis related to regulation, competitive intelligence, reclassification, Electric vehicles, vehicle availability, etc.
● Interim Global Expansion lead, responsible for Bolt ride-hailing expansion in Latam and African markets,
Bolt
Start-Up
Global Strategy Senior Analyst
5/2022 - 12/2022
n/a
Movile
Start-Up
Innovation & New Ventures Senior Analyst
3/2020 - 3/2021
Latin-american Unicorn which owns the largest tech ecosystem in the region
● Innovation & New Ventures Senior Analyst (mar/2020 to march/2021
● - 1 year Reporting to the Content and Communication Director, and responsible for a team of 3 employees ⋅ Market & Consumer Habits research to develop new ventures ⋅ Focus Group Monitoring ⋅ Buyer Persona research development in Branding ⋅ Business Development and Partnership Management (Annual Recurring Revenue of BRL 250 thousand) Relevant Projects ⋅ Business Cases for 3 possible new ventures with an earnings potential of more than BRL 100m ⋅ Negotiation with major research companies as Nielsen and Sensortower
● Innovation & New Ventures Senior Analyst (mar/2020 to march/2021
● - 1 year Reporting to the Content and Communication Director, and responsible for a team of 3 employees ⋅ Market & Consumer Habits research to develop new ventures ⋅ Focus Group Monitoring ⋅ Buyer Persona research development in Branding ⋅ Business Development and Partnership Management (Annual Recurring Revenue of BRL 250 thousand) Relevant Projects ⋅ Business Cases for 3 possible new ventures with an earnings potential of more than BRL 100m ⋅ Negotiation with major research companies as Nielsen and Sensortower
Movile
Start-Up
Licensing and Business development Senior Analyst
7/2019 - 2/2020
Reporting to the Head of Acquisitions, Distribution, and Business Development ⋅ Leading the expansion to new markets, distribution channels, and product verticals ⋅ In charge of global deals for content acquisition with attendance at multiple international conferences ⋅ Content Budget management (30% savings) ⋅ Business Intelligence Management for consumer insights
⋅ Market Research for go-to-market strategies, Performance campaigns, and Product development ⋅ Account management of more than 150 partners Relevant Projects ⋅ Research & Development of a digital product that reached 1
● users organically in a month ⋅ Company expansion to China and the US, generating BRL 600 thousand in sales ⋅
⋅ Market Research for go-to-market strategies, Performance campaigns, and Product development ⋅ Account management of more than 150 partners Relevant Projects ⋅ Research & Development of a digital product that reached 1
● users organically in a month ⋅ Company expansion to China and the US, generating BRL 600 thousand in sales ⋅
Movile
Start-Up
Content Strategy and Business Development Analyst
7/2018 - 6/2019
n/a
Movile
Start-Up
Content Strategy and Business Development Intern
12/2017 - 6/2018
n/a