Functional Skills
Business Analysis
Business Operations
Business Development
Brand Strategy
Campaign Optimization
Content Strategy
Project Management
User Experience Design (UX)
User-Interface Design (UI)
Artificial Intelligence
Quality Assurance
User Research
Digital Experience Design
Visual Design
Customer Experience
Software Skills
Artificial Intelligence
Microsoft PowerPoint
Shopify
Adobe Photoshop
WordPress
Adobe Illustrator
Adobe InDesign
Figma
Storyline 360
Microsoft Office
OpenAI
UI/UX Design
Responsive design
Sector Experience
Media & Entertainment
Retail
Technology
Experience
Mistplay
Design
Senior Graphic Designer
1/2023 - 1/2025
- Crafted B2B and B2C marketing materials, including motion graphics, static UA graphics, email layouts, social media content, in-app LiveOps, illustrations, online ads, and Google Play Store assets.
- Contributed to UA brainstorming sessions for static and video content, helping shape the long-term creative and marketing vision.
- Strategized with the Creative Director to optimize creative pipelines with advanced software, artificial intelligence (AI), automations, project milestones and tracking formulas, resulting in a 30% efficiency boost across 24+ employees.
- Led design and project management for key initiatives, reaching 1.3M viewers, by defining strategies, delegating tasks, providing creative feedback to designers, and ensuring consistent teamwork across cross-functional teams.
- Thrived in ambiguity by translating stakeholder goals and user research into clear, impactful design concepts, coaching designers on workflow, and fostering an inclusive culture.
- Spearheaded the creation of an illustrative assets and templates library, along with documented processes, to facilitate the reuse of design elements. This initiative boosted production speed by an estimated 40% for 4 designers, improved visual consistency across channels, and enabled outsourcing to freelance designers.
- Designed ISO marketing materials that generated 10.2K organic free installs across the US, CA, UK, and AU in 4 months.
- Contributed to UA brainstorming sessions for static and video content, helping shape the long-term creative and marketing vision.
- Strategized with the Creative Director to optimize creative pipelines with advanced software, artificial intelligence (AI), automations, project milestones and tracking formulas, resulting in a 30% efficiency boost across 24+ employees.
- Led design and project management for key initiatives, reaching 1.3M viewers, by defining strategies, delegating tasks, providing creative feedback to designers, and ensuring consistent teamwork across cross-functional teams.
- Thrived in ambiguity by translating stakeholder goals and user research into clear, impactful design concepts, coaching designers on workflow, and fostering an inclusive culture.
- Spearheaded the creation of an illustrative assets and templates library, along with documented processes, to facilitate the reuse of design elements. This initiative boosted production speed by an estimated 40% for 4 designers, improved visual consistency across channels, and enabled outsourcing to freelance designers.
- Designed ISO marketing materials that generated 10.2K organic free installs across the US, CA, UK, and AU in 4 months.
Dibkast
Design
Founder
1/2020 - 1/2025
- Founder of Dibkast, a sustainable apparel brand focused on holistic wellness.
- Design organic clothing, accessories and prints.
- Manage every aspect of the business.
- Selling B2B and B2C both online and at artisan markets.
- Design organic clothing, accessories and prints.
- Manage every aspect of the business.
- Selling B2B and B2C both online and at artisan markets.
Shopify
Design
Event Graphic Designer
1/2021 - 1/2023
- Led graphic design for internal in-person and virtual events, supporting approximately 3,000 employees.
- Produced over 100 graphic design, 2D illustration, and motion graphic assets—both print and digital—per event, including merchandise, logos, brand books, emails, websites, signage, speaker decks, stage designs, and more.
- Assistance in UX/UI design of an internal website that allowed Shopify employees to order their company holiday gifts.
- Managed work schedules autonomously, balancing responsibilities effectively with strong time management and organizational skills, utilizing project management tools to maintain efficiency and provide consistent product status updates to team members.
- Helped build a positive remote culture by organizing recurring video meetings for knowledge sharing and team-building, as well as traveling annually for in-person events and conferences.
In a fast-paced environment, effective collaboration was achieved with internal teams and external partners, such as print shops and agencies, to meet project goals within demanding timelines.
- Worked on a high-profile event for the top 100 stakeholders of the company, including CEO Tobias Lütke himself. As part of my role, designed the slide deck that was used by event speakers such as Tobias.
- Produced over 100 graphic design, 2D illustration, and motion graphic assets—both print and digital—per event, including merchandise, logos, brand books, emails, websites, signage, speaker decks, stage designs, and more.
- Assistance in UX/UI design of an internal website that allowed Shopify employees to order their company holiday gifts.
- Managed work schedules autonomously, balancing responsibilities effectively with strong time management and organizational skills, utilizing project management tools to maintain efficiency and provide consistent product status updates to team members.
- Helped build a positive remote culture by organizing recurring video meetings for knowledge sharing and team-building, as well as traveling annually for in-person events and conferences.
In a fast-paced environment, effective collaboration was achieved with internal teams and external partners, such as print shops and agencies, to meet project goals within demanding timelines.
- Worked on a high-profile event for the top 100 stakeholders of the company, including CEO Tobias Lütke himself. As part of my role, designed the slide deck that was used by event speakers such as Tobias.
DUCO CONSULTING (DUCO MEDIA)
Marketing
Marketing Designer
1/2020 - 1/2021
- As the designer for a startup with a small team of 6, wore many hats and contributed to the expansion of the company's service offerings by introducing three new services: graphic design, motion graphics, and social media management.
- Entrusted with managing about 70% of the projects of their highest ticket retail fashion client. This involved building their online store website on Shopify, overseeing their Instagram account as well as organizing a photoshoot.
- Successfully managed multiple high-priority tasks and clients, prioritizing efficiently to meet individual project goals while ensuring no overlap or disruption between tasks.
- Led the revamp of the company's branding, which involved redesigning the logo and website as well as refreshing the look and feel of the company’s social media presence on multiple platforms.
- Increased Instagram account following by 200% in two months by implementing social media scheduling tools.
- Frequently collaborated with the copywriter to brainstorm and develop creative communication concepts for social media posts that effectively communicated the brand message and resonated with the target audience.
- Participated in a public speaking engagement to showcase the graphic design services offered by Duco Consulting.
- Entrusted with managing about 70% of the projects of their highest ticket retail fashion client. This involved building their online store website on Shopify, overseeing their Instagram account as well as organizing a photoshoot.
- Successfully managed multiple high-priority tasks and clients, prioritizing efficiently to meet individual project goals while ensuring no overlap or disruption between tasks.
- Led the revamp of the company's branding, which involved redesigning the logo and website as well as refreshing the look and feel of the company’s social media presence on multiple platforms.
- Increased Instagram account following by 200% in two months by implementing social media scheduling tools.
- Frequently collaborated with the copywriter to brainstorm and develop creative communication concepts for social media posts that effectively communicated the brand message and resonated with the target audience.
- Participated in a public speaking engagement to showcase the graphic design services offered by Duco Consulting.
CFORP (FRANCO-ONTARIAN CENTER)
Design
Designer & Illustrator
1/2017 - 1/2019
- Through immersive storytelling, created illustrations of characters, patterns, iconography, and environments for educational purposes, including short stories/comics, aimed at a younger audience.
- Crafted niche ideas for the preservation of french language education for 450+ schools in Ontario by designing visual aids including interfaces for online classes, interactive quizzes, and animated motion graphics.
- Advanced WCAG and ADA compliant accessibility was applied to both print and digital design projects.
- Mocked-up web interfaces in Photoshop specifically targeted towards a young audience, and collaborated closely with web developers to ensure that the resulting websites adhere to best practices and design standards.
- Collaborated with copywriters and other designers to develop storyboards for educational motion graphics, and sketched them professionally to ensure a clear visualization of the concepts before spearheading production.
- Designed and developed advanced interactive quizzes using Storyline 360. This involved creating graphic design layouts for the quizzes, as well as programming triggers and variables.
- Streamlined the quiz framework creation process by reusing the framework over 200 times for new projects, resulting in a more efficient and time-saving process.
- Crafted niche ideas for the preservation of french language education for 450+ schools in Ontario by designing visual aids including interfaces for online classes, interactive quizzes, and animated motion graphics.
- Advanced WCAG and ADA compliant accessibility was applied to both print and digital design projects.
- Mocked-up web interfaces in Photoshop specifically targeted towards a young audience, and collaborated closely with web developers to ensure that the resulting websites adhere to best practices and design standards.
- Collaborated with copywriters and other designers to develop storyboards for educational motion graphics, and sketched them professionally to ensure a clear visualization of the concepts before spearheading production.
- Designed and developed advanced interactive quizzes using Storyline 360. This involved creating graphic design layouts for the quizzes, as well as programming triggers and variables.
- Streamlined the quiz framework creation process by reusing the framework over 200 times for new projects, resulting in a more efficient and time-saving process.
Mercury Filmworks
Design
Background Paint Designer
1/2016 - 6/2016
- Created digital artwork for the Disney TV show "Lion Guard," which reached 36M+ viewers and received 12 nominations.
- Collaborated with a diverse team of artists and directors to develop and refine a digital asset library, enhancing productivity and consistency across the show.
- Produced intricate, immersive backgrounds that brought the fictional world to life, supporting the narrative through intentional design choices.
- Applied expertise in silhouettes, color theory, composition, hierarchy, perspective, and lighting to craft visually compelling environments.
- Leveraged industry-standard tools, trends, and best practices throughout the production process, maintaining high-quality standards while optimizing speed and efficiency.
- Collaborated with a diverse team of artists and directors to develop and refine a digital asset library, enhancing productivity and consistency across the show.
- Produced intricate, immersive backgrounds that brought the fictional world to life, supporting the narrative through intentional design choices.
- Applied expertise in silhouettes, color theory, composition, hierarchy, perspective, and lighting to craft visually compelling environments.
- Leveraged industry-standard tools, trends, and best practices throughout the production process, maintaining high-quality standards while optimizing speed and efficiency.