Functional Skills

Business Analysis
Business Development
Business Operations
Campaign Optimization
Content Strategy
Customer Experience
Customer Relationship Management
Market Research
Marketing Analytics
Marketing Strategy
Product Marketing
Sales and Operations Planning (S&OP)
Strategic Planning
Leadership Development
Media Strategy

Software Skills

Intercom
Salesforce
Artificial Intelligence
Google Analytics
Storage Area Network (SAN)
WordPress

Sector Experience

Business Services
Real Estate
Social & Public Sector

Experience

HireEducation Marketing
Fractional Chief Marketing Officer
5/2025 - Present
Sector: SaaS, AI

ESEI International Business School (On-site Marketing
Adjunct Faculty Member
5/2025 - Present
Sector: Education
• Teach Marketing and Artificial Intelligence to Master's students, blending academic frameworks with practical, real-world business insights.

Quiet Edge Marketing
Fractional Chief Marketing Officer
6/2025 - Present
Sector: EdTech, AI

Barcelona Journaling Festival (Remote Marketing
Fractional Chief Marketing Officer
1/2025 - Present
Sector: Bootstrapped B2B2C Startup
• Developed and executed GTM strategy targeting parents and educators, with a focus on demand generation and partnerships.
• Led the promotion of events (webinars, roundtables) to maximize ticket sales and sponsorships, driving brand awareness.
• Managed P&L, budget forecasting and revenue tracking to align with business objectives.

Creative Kangaroos Marketing
Board Advisor
1/2025 - 6/2025
Sector: Bootstrapped B2C EdTech Platform
• Advise on demand generation strategies, focusing on performance marketing to enhance platform engagement and drive sales.

Novakid Inc., Remote Marketing
Marketing Director
1/2024 - 7/2024
Sector: Series
● EdTech Platform
• Surpassed lead-generation goals by 137% and 263%, while optimizing funnel metrics (Paid Search & Social) by 30% YoY.
• Orchestrated successful PR campaigns, doubling branded search traffic and boosting brand salience.
• Implemented customer feedback loops that improved conversion rates by 15% MoM.

THE KEENFOLKS Marketing
Marketing Director
1/2021 - 1/2023
Sector: Creative Marketing Agency (Social Media Strategy & Automation)
• Grew global client communities by 50% YoY across Meta, LinkedIn, TikTok, and YouTube, driving brand visibility.
• Managed B2B Web3 launch, utilizing NFTs and DAOs for community building and engagement.
• Led the integration of Sprout Social, optimizing campaign efficiency by 40%.