Functional Skills
Growth Strategy
Finance Transformation
Business Planning
Software Skills
Microsoft Excel
Quickbooks
ADP
Xero
Certifications
CPACertified Public Accountant
Sector Experience
Business Services
Consumer Goods
Financial Services
Retail
Technology
Languages
English
Fortune 500
Experience
Ellevest
Start-Up
CFO Advisor/Controller
3/2018 - Present
Ellevest is a rapidly growing financial services company that focuses on investing for women and has raised over $70 million.
• Responsible for fully outsourced finance function
• Revenue accounting, accounts payable, cash management, reconciliations, month-end close
• Monthly financial statements
• Budget to actuals reporting, cash flow reporting
• Handle all aspects of annual external independent audits
• Report to COO and President
• Responsible for fully outsourced finance function
• Revenue accounting, accounts payable, cash management, reconciliations, month-end close
• Monthly financial statements
• Budget to actuals reporting, cash flow reporting
• Handle all aspects of annual external independent audits
• Report to COO and President
Signpost
Start-Up
VP - Finance
8/2015 - 3/2016
Lead the finance function at the company.
• Built finance function to be fully scalable in rapid growth
• Established and lead budgeting process and monthely reporting for the entire company
• Raised $15 million in convertible debt financing
• Set up accounting function to fully integration GL, AP and reconciliations seamlessly
• Implemented cost controls and materially reduced operating costs
• Lead implementation of new subscription billing/AR platform across the company
• Built finance function to be fully scalable in rapid growth
• Established and lead budgeting process and monthely reporting for the entire company
• Raised $15 million in convertible debt financing
• Set up accounting function to fully integration GL, AP and reconciliations seamlessly
• Implemented cost controls and materially reduced operating costs
• Lead implementation of new subscription billing/AR platform across the company
ShopKeep
Start-Up
VP-Finance
4/2013 - 9/2015
Headed up accounting, financial planning and analysis, admin and real estate planning.
• Raised $25 million in C round and $60 million in D round.
• 100% revenue growth in 2014, total employees 250
• Set up finance function from scratch that enabled company to scale
• Formulate and lead pricing strategies with focus on building Saas MRR
• Focus on churn and increase revenue retention to enhance customer LTV
• Lead company through first ever external audit with unqualified opinion
• Raised $25 million in C round and $60 million in D round.
• 100% revenue growth in 2014, total employees 250
• Set up finance function from scratch that enabled company to scale
• Formulate and lead pricing strategies with focus on building Saas MRR
• Focus on churn and increase revenue retention to enhance customer LTV
• Lead company through first ever external audit with unqualified opinion
Paradigm Sports Clubs
Start-Up
CEO
6/1995 - 4/2010
Owned and operated three full-service tennis, swim and health clubs.
Financial:
• Doubled memberships to 10,000.
• Increased NOI four-fold.
• Improved operating margin from 20% to 35%.
• Successfully sold clubs for 20X original investment
Financial:
• Doubled memberships to 10,000.
• Increased NOI four-fold.
• Improved operating margin from 20% to 35%.
• Successfully sold clubs for 20X original investment
HSBC Credit Cards
Operations
Sr Finance Director
1/1991 - 10/1993
Lead a finance team of 40 people. Financial functions included AR, AP, Accounting, payroll, financial planning and analysis, treasury, card fraud management, credit policy and full HR/admin for 400 employees. Project managed the implementation of first FICO scoring system.
American Express
Corporate Strategy & Development
CFO - Taiwan
1/1984 - 12/1990
Positions held at Amex included:
Regional Controller - Asia
Finance Director - Personal Financial Services
Regional Director of Planning - Asia, Pacific, Australia
Regional Controller - Asia
Finance Director - Personal Financial Services
Regional Director of Planning - Asia, Pacific, Australia